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Business Marketing

5 Benefits to Work an Outsourced Sales & Marketing Firm

Marketing and sales are at the core of every business. They’re critical to establishing client loyalty, which is what will keep your company afloat through difficult times or when competition gets too severe for you (and others) to survive without their assistance! This position requires both artistic skill and technical know-how; not everyone can do […]

Business

How to Use Artificial Intelligence in eCommerce

If we’re trying to name a single trend that’s driving massive conversions in online retailing, artificial intelligence would be the one. It’s the culprit behind Amazon’s successful product recommendations. AI is a broad term that also refers to personalized services, behavioral analytics, and chatbots. That’s why we need to clarify it to online retailers, who […]

Business Marketing

How To Get The Most From Your Co-Selling Partnership?

Interested in learning more about co-selling? You’ve come to the right place to find out how it can benefit your business. There is a plethora of modern businesses that only exist because the founders met the right people to go into partnership with. A co-selling partnership is a similar situation. Both parties enter the agreement […]

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How Artificial Intelligence Will Change The Future Of Marketing

Artificial Intelligence (AI) refers to the simulation of human intelligence in machines. Many businesses leverage the power of AI. Companies like Microsoft is focused on AI development, revealing the importance of AI in the time to come. Tech goliaths like Google have already invested in DeepMind, a company focused on artificial intelligence development. In an […]

Business

Pump Up Your Sales With These Remarkable Ecommerce Tactics

Believe it or not. The eCommerce industry is one of the fastest-growing industries in the world. Even brick-and-mortar stores are now also following the trend and moving towards eCommerce development for customer accessibility. Almost everything in the eCommerce industry is in a constant state of evolution. Besides, the global pandemic has further accelerated the growth. […]

how does dropshipping business work
Business Marketing

What’s Dropshipping

In this article, we introduce how dropshipping businesses can succeed with the use of web scraping. First of all, let’s see what dropshipping means. According to the definition from Wikipedia: “Dropshipping is a streamlined form of retail business wherein the seller accepts customer orders but does not keep goods sold in stock. Instead, in a […]

Business

How Your Restaurant POS Can Help You Weather the Ongoing Pandemic

COVID-19 has brought unprecedented challenges to individuals, families, and businesses alike. Enterprises in the food and beverage sector have been particularly hit hard. Even in the face of the pandemic, entrepreneurs are finding their way back to profitability, using innovation to continue to offer their customers their favorite repasts. Innovations in the use of point-of-sale […]

Business Internet Marketing

How to Effectively Use Direct Mail at Each Stage of Your Customers’ Journey

Direct mail is quickly becoming a rejuvenated form of targeted marketing, as one of the most effective ways to communicate with your customers and prospects today. A recent survey showed that 84 per cent of professional marketers believe that direct mail improves advertising campaign performance. Like online marketing strategies, direct mail can also be used […]

Business Marketing Tech

How Sales Teams Use Technology

One of the most versatile and intuitive ways to improve sales is by leveraging technology. There are so many different options to incorporate into your work, everything from basic instant messaging channels to advanced data analytics software or sales call analysis tool. Here are some of the ways sales teams are using technology. 1. Cloud […]

How to use gamification in 2019 - What works and what doesn't? | NearLife
Business Games IT Marketing

How Gamification Can Improve User Engagement

Growing and keeping your customers engaged can be a tricky task. In a survey carried out by Convero, 58% of businesses didn’t have an operative formal customer engagement program. While 60% did not have an idea of the number of customers, they had lost over the past year. However, by using gamification strategies, you can build […]

Business Marketing

What the Post COVID-19 World Means For Retail Survival

Consumer trends shift constantly depending on the situation of the world or the local trends people experience. During an economic crisis where the markets are weak, spending habits change from consumerism into survivalism. Alternatively, when the economy is healthy, people are able to spend on what they want and need because they feel positive about […]

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Business

Strategies To Keep Your Sales Pipeline Flowing During COVID-19

The impact of the COVID-19 crisis on businesses has been humongous. Apart from the fact that they have been forced to switch to the remote working model, the other major implication is probably on sales. Like a majority of businesses, your sales pipeline may probably be in a sad state right now. Global companies are […]

Business

The Easiest Way To Start A Successful Online Business In 2020

One of the most common questions that I get asked is what business should I start?I decided to answer that question today with my best tips to start a successful business in 2020 I know that what is considered cheap and low cost is relative. However, when you think about it, in the past if […]

Business

How to Survive the High-Speed Growth of Your Tech Company

All founders, CEOs, co-founders, and those who invest in tech companies dream of reaching a high-speed growth phase. What could be better? Growing at rapid speeds should mean rapid returns on investment, rapid raises, rapid sales, rapid everything. What we rarely consider is the downside of rapid growth: employee churn, negative product reviews, entrepreneurial burnout, […]

IT

Best 6 CRM Software For Small Businesses And Startups

If you are an entrepreneur who has just started a new venture or are part of a small business that is on a growth trajectory, chances that you are looking for a CRM software are super high! Customer relationship marketing tools can set a firm foundation for your business and ensure that you set the […]

Business IT

Gain Insight into the Advantages of Salesforce and AWS Integration

Salesforce is a world leading Customer Relation Management (CRM) company which assists businesses in transforming themselves to become more competitive and dominant in their industry. It provides support to businesses through cloud technology allowing them to better serve their customers by having a clearer picture of each client across all departments. AWS or Amazon Webservices […]

AI Business

What will AI do for Sales and Retail in the Following Decade?

With the beginning of a fresh new year and a fresh new decade, in comes fresh new innovations and ideas that will lead the way forward. The past decade has been remarkable, to say the least. The numerous achievements that we have achieved collectively is a monumental feat and the pace of innovation doesn’t seem […]

SEO

10 Effective Ways To Boost Your Sales

Online and walk-in stores are successful only when they are increasing their sale ratio in a specified amount of time. There are unlimited online channels that help to lift the sale of a business. Companies and brands trust agencies; one example is New York best SEO agency which solely works on the sale ratio elevation […]

Grow Topline
Uncategorized

5 C’s That Surveys Cover & How They Grow Your Topline

Isn’t it true that when you think of instances of customer satisfaction, you recall the unsavory ones more rather than the ones where you were indeed satisfied? This state of mind is the result of many reasons. The primary reason being when you purchase a service or a product, you expect it to be spot […]

Marketing

How to measure Product Success?

There are no definite rules available to define the success of a product. But, along with this, it is also true that this is one of the most important questions business owners ask themselves quite often. When you are launching a new product in the market, then you should ask yourself whether the product is […]

Business Marketing

9 Ways to Use FOMO Marketing to Increase Sales [Infographic]

You’re definitely missing out if you’ve never heard of FOMO Marketing. This technique uses customers’ FOMO — or fear of missing out — to drive website traffic and ultimately boost sales. We’ve all felt FOMO before, whether on social media or in real life. FOMO affects young people especially strongly. The event management and ticketing […]

Business

Major DevOps Challenges that Salesforce DX can Handle Effectively

Salesforce is a continuously evolving platform, and the developers on it face many challenges from time to time including deficiencies in terms of automation of testing, continuous integration, scaffolding the org, keeping track of all dependencies, IDEs developers can use, etc. Thankfully, the developer community of Salesforce is quite active and very vibrant, where you […]

Finance

How I Made £5000 in 2 Months Selling Phone Cases

Starting your business is certainly a HUGE decision and mine was not an exception. Entering into the drop shipping business for selling phone cases was an exciting as well as challenging thing. Especially when I had no previous experience of starting even a small scale business. I tried to make plans but Not only my […]

Business Marketing

Five Ways To Generate Leads That Turn Into Sales

Marketing and sales are at the heart of most businesses. The more sales you generate, the higher the profits your business will earn. This song and dance between sales & leads make finding more effective ways to generate sales leads all the more crucial. One way to ensure that your marketing efforts hit the target […]

Internet SEO

Want To Hire A Lead Generation Company? Read This First

If you are a company operating in the modern scale processes, you would be aware of the chief importance of lead generation. It drives your prospects to your website and gives them the last push to make the final purchase. Long story short, the entire sales process is dependent on lead generation. The reason why […]

Business Tech

Ways In Which Technology Is Transforming Procurement Operations

Buzzwords such as digital transformation are having a significant impact on supply chain management. Although this department within many businesses, across various industries, is still very people-driven, there’s no denying that technology is changing procurement and commerce. Digital-First Strategies What is a digital-first strategy? It’s the simple basis of founding a strategy on a digital […]

Business

10 Best Methods to Increase Website Sales

In today’s competitive world, everyone wants instant results. We want to communicate with people easily, we want our food prepared fast, and we often get impatient when it takes longer than usual for a site to load. The same can be said for someone who wants to generate sales from their website. While you may […]

Internet

Why Instagram is an Effective Medium to Increase Sales

Instagram is a popular social media platform where people share their everyday life experiences with images and videos. This platform had more than one billion people registered as of 2018. Of the registered accounts, there are about 800 million monthly users, and about 500 million use their accounts on a daily basis worldwide. As of […]

Business

Dynamic Pricing: When Should Retailers Bother?

Dynamic pricing is now a widespread practice, even marketplace sellers are using such tools. However, is constant price changes a good thing? Is it a sustainable retail strategy, does it really appeal to customers? What is Dynamic Pricing Dynamic Pricing is the strategy of implementing constant price changes throughout the day in response to various […]

Business

How To Choose A POS System

Choosing a POS system can add a lot to your business efficiency. As long as you can identify the features and know the exact requirement of your business. A good POS system can help you to make better decisions and add exponential growth to your work. Look out for the hardware and latest software in order […]

Uncategorized

This is How Mobile App Plays a Significant Role in eCommerce Business

eCommerce is escalating and the contribution of mobile towards it is humongous. Cutting off the middlemen like dealers and distributors, it has become that direct channel which offers products and services directly from vendors to end consumers. Thus, the emergence of interactive as well as a user-friendly platform like a web application and a mobile […]

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Business

5 Tips For Quickly Boosting Your Business’ Sales

Marketing your business is no light feat. Behind every successful business is a watertight marketing strategy, and an unfaltering sales approach. If you are a new business and you’re struggling to get your feet off the ground, there are some steps you must take to help you boost your sales and brand awareness. Follow these […]

Apps Internet

Top Apps and Websites You Can Book IPL Tickets Online

The IPL is here and the cricket fever is on. And I bet you are as excited as I am to catch each and every home game of your favourite team. But the long and tedious lines keep you at bay? If that is the case then don’t worry anymore as there are multiple websites […]

Internet

Jonathon Karelse, others on why smarter analytics key to successful sales promotions

Two marketing strategies that are critical to marketers are sales promotions and advertising, but distinguishing between them is important in order to build sales and increase customer satisfaction with your brand, product or service. Each appeals to consumers in different ways. Advertising creates an emotional connection as a way to sway purchasing decisions and relies […]

Internet

How to Optimize Sales Funnel with Clickfunnels?

In our endless quest for more clicks and conversions, we generally forget the importance of understanding the people right behind the numbers. If you really want to get inside the heads of your customers, try employing some of our strategies so as to optimize your sales funnel with the click funnel. There are two service […]

Internet

Why Are Keywords So Important for Your Online Sales? [Infographic]

In today’s digital age, it is crucial for sales leaders and business owners to adopt new platforms and techniques such as websites and SEO to maintain their competitive edge in the market. That being said, having websites for sales purposes can also improve the business relationship with their customers as it allows for a more […]

Apps

11 things to consider when choosing a sales CRM for your business

Businesses continue to adopt customer relationship management (CRM) software at an increasingly rapid pace as customers become the centre of focus and competition intensifies. The global CRM market is expected to reach $48.4 billion by 2020 and 62% of CRM is expected to be cloud based by 2018. The market is dominated by mainly four […]

Apps

How a Company Can Benefit from a Sales Compensation Software

From budget planning to daily operations and people management, there are several aspects to running a business that, while necessary, can get quite tedious. Fortunately, modern technology is at every business owner’s disposal. There are now applications and software that can help manage almost every facet of a business, from the most basic — like […]

Miscellaneous

Gain Profits and Increase Sales by Monitoring Your Company Risks

Every business has its own criteria and regulations that make it a robust enterprise. Don’t be surprised by this statement because a strong base is the backbone of every business that is backed by strong security systems. Having said that every business undergoes ups and down in its tenure. No one can ever say that […]

Automobiles

Why have women an edge in car sales?

‘Don’t judge a book by its cover’ does not apply in the business world. Car dealers specifically need to showcase what they are, how they do business, how customers will be benefited; all these presentations play a crucial role for rising in sales. Women, in recent times, are showing praiseworthy performances in car sales and […]

Mobile devices

What Happens in a Day Inside the Mobile Tech World?

Everyone is aware that the world of technology moves at a really fast pace. New stuff keeps appearing all the time and, around the world, the clock does not stop ticking – people use computers, perform searches, buy new gadgets, and so on, in a never ending cycle. Rather than just guessing what happens, AppInstitute […]

Internet

How to Optimize Your WordPress Landing Page to Generate More Sales?

Sometimes it seems like the majority of digital marketing strategies end at the point where people come to visit your page. Still, you need to keep in mind that the most of these visitors will not actually make a purchase. According to some researches, the numbers go from 0.5 percent to 15 percent while the […]

Internet

7 Ways to Increase Your Website Conversion Rate

It’s obvious that website conversion rate optimization is essential. You can hire a perfect team, make amazing goods and spend a fortune on advertising but it’s all useless if you don’t know how to increase website conversion rate, which tools to use and how to turn your website visitors into customers. CRO is especially important […]

Internet

Upgrade your Business Using Online Videos

Would you prefer driving all the way to a brick-and-mortar shop or order online? The latter seem to be more convenient. There are numerous companies offering the same service as yours, but how do you think customers choose your service over your competitors? Most people rely on what other users and customers have to say […]

Internet

Business growth with Social Media [Infographic]

We all know that social media play very important role in our life. It is very useful in our personal life as well as in professional life and you can use social media for your business growth also. Day by day number of users in social media are increasing and there are so many opportunities […]

Internet

Why SEO is what you have been waiting for to improve your business

Are you an internet user? Have you ever tried to check for your company’s website online using some keywords of content in your site? If your company does not appear in the first page of the search engine, you might need some magic to get it there. This is a proven marketing strategy. The marketing […]

Mobile devices

Mobile Marketing Plans to Enhance any Business Plan

Starting up a business is something that many people are keen to do these days, as this is something that can offer a huge range of opportunities and benefits. For many people, being able to leave the daily toil and monotony of the 9-5 routine and develop a business that could become a huge success […]

Internet

How to Choose Your Social Media Marketing Candidate?

Success in entrepreneurship is mainly dependent upon a few factors one of which is marketing. According to a survey, over 80% of entrepreneurs in this world regardless of the industry they operate in allocate a major chunk of their budget on marketing because this is the only way through which the existence of your business […]

Miscellaneous

Five Simple Tips for Avoiding the January Sales Slump

Giving gifts to loved ones is one of the most enjoyable aspects of the holiday season. Sometimes, though, the exuberance of the season causes some people to overspend. When the season is over and the larger credit card bills come in, the people who overspent during the holiday season often decide to cut their spending […]

Miscellaneous

Easy Ways On How To Calculate a Customer’s Lifetime Value

The benefits of calculating a Customer’s Lifetime Value (CLV) are not just limited to e-commerce sites. CLV is the projected total net profit a business makes from any given customer. You may be spending a lot on acquiring a certain target market while neglecting loyal customers that sustain your revenues. CLV is applicable in all […]

Miscellaneous

SaveMyPocket.in Review – Discount coupons and Deals

Due to the increase in the technology now you can do everything on your finger tips whether it is shopping, recharging your mobile, getting updated news or anything else. These days many people prefer online shopping, because it takes very less time. All you need to do is just login to the website and make […]

Internet

How to Start an Online Business With no Money

That’s such a common situation when you have a great business idea, but don’t have enough capital to invest in it. Fortunately, there is a lot of ways to start your business at almost zero budget. The lack of money shouldn’t be your big concern in the case of online business. Who says that you […]

Internet

How to Open an Online Bookstore

There are plenty of ways to start your online business. However, if you want to make it your main activity with a steady profit, you should learn about the market you are about to enter. The best way to do it is from the inside starting with low risky enterprises. Online bookstore is a great […]

Internet

10 Skills An Email Marketing Manager Needs To Succeed

Email marketing continues to have higher conversion rates than social media marketing and other digital strategies. But that doesn’t mean you can dish out emails and expect easy conversions. Discover the 10 key skills that make the difference between email marketing managers who succeed and those who fail. Social Integration Sixty percent of retailers are […]

Mobile devices

How SMS Marketing Integrates Into Your Current Marketing Strategy

SMS marketing has the ability and reach to increase traffic to stores, restaurants, offices, or websites, which is why so many business are using it as a part of their marketing and advertising strategy. Some use stand-alone text marketing campaigns, while others use traditional advertising methods complemented with mobile marketing from a service like Apifonica. […]

Apps Internet

How to Market Your Business App Almost for Free?

Today, companies require marketing budgets as much as the cost of the whole manufacturing process. They pay media and marketing companies so much money that the MRP of the product could be many folds higher than the original manufacturing cost. But, in today’s technologically advanced world, many ways have emerged to market your product almost […]

Internet

9 Marketing Mistakes to Avoid

With the digital age, there is a high demand for consistent and good quality content availability from any online business. Competition is stiffening up each and every day and this pushes marketers to the limits. For every individual who has at least created content understands that it can be a lucrative minefield. However, there a […]

Internet

Instagram: A New Playground for Influencer Marketing

Instagram is one of the most prized possession of the Facebook Inc. it was acquired by Facebook at a whopping price of $1 Billion in cash and Stocks from the inventor Kevin Systrom who is famously known as a nerd who made $1 Billion in just 551 days from the application. The Instagram after the […]

Miscellaneous

A Simple but Seldom-Seen Way to Get More Website Leads

The average company with a lead generation website gets a trickle of sales leads month after month, year after year. Regardless of what bright marketing idea it comes up with, nothing seems to change. Why is this? One big reason: The average company is not validating sales leads. In the presentation below, you will learn […]

Internet

Top 10 Ways To Bait New Customers for Your E-Commerce Business

Just like brick and mortar businesses, online business’s deal with the persistent challenge of drawing new customers.  Of course, this is no simple task.  Attracting visitors to your e-business can take a fair amount of time and have its shares of ups and downs.  However, to help get you going, here are 10 ways to […]

Apps

Getting your company organized

Have you ever wished to find one stop solution for all your database needs? Are you struggling with different databases and trying to figure out a way to correlate data without any trouble? Do you want to spend less time on updating all the databases and use those hours in something more productive? These are […]

Internet

How to Increase Engagement at your Online E-commerce Store

Are you getting visitors to your e-commerce store? You don’t just want visitors though; you want to convert them into customers. There are a few solid ways to keep visitors interested and engaged in your shop. Avoid Static Content Take advantage of current technology and keep your store fresh with a variable mix of formats […]

Internet

The Evolution of E-Commerce [Infographic]

Rapid development in technology and growing customer expectations are the major reasons behind the evolution of ecommerce. There are equal opportunities for everyone in this field. You have to be creative if you want to convert the visitors fast. Ecommerce is simple, affordable and convenient. Strong commitment of thousands of entrepreneurs to this business model […]

Miscellaneous

Six Essential Tools for Increasing Your Customer Retention Impact

A first sale is just half of the battle. Once your marketing campaign has paid off and you have gained a relevant amount of customers, the attention should switch to retaining their loyalty. It today’s crowded market, there’s little more valuable. Companies all around the world are making an effort to not only draw clients […]

Internet

Top 5 eCommerce Website Design Trends in 2016

The eCommerce business one started as an experiment, has grown as one of the biggest business assets with internet serving as its backbone. But with the rapid growth of the idea of eCommerce industry, the number of competitors in the field has also grown simultaneously. So, in order to stand out as a renowned eCommerce […]

Internet

How to Write Corporate Posts

Corporate blogs are in trend, many companies successfully use them to promote products, resolve users’ complaints, get feedback on products and services, and so on. But how to make sure your company does need a corporate blog? And, what’s more important – how to make it popular? The management may not forgive you misuse of […]

Coding Internet

Why WordPress is a great choice for eCommerce web development

WordPress has eventually evolved as an exceptional CMS for creating an appealing, responsive and extremely functional website. WordPress came into existence as a blogging platform but later got developed into a full-fledged CMS. WordPress sums up for nearly 26% of all the websites. This whooping number clearly indicates the expanding popularity of the CMS as […]

Internet

The Growth of the Global E-commerce Market

Online shopping has become, arguably, the most popular activity on the internet today. There, probably, was no time more exciting for the e-commerce business than now, when anyone (literally) can make an e-commerce site and sell their wares to a global audience. And people across the world can get absolutely anything from the internet from […]

Internet

Grow Your eBay Profits With These 4 Proven Tips

The main reason why people go into business is to make money. Well, there is passion that drives some businesses but the end result is always making more and more money. Ecommerce businesses help you in making money by giving you the chance to sell what you think is missing in a general or a […]

Internet

Your abandoned cart strategy [Infographic]

With around 68% of online shopping carts abandoned by consumers globally, what can online retailers do to win back lost sales? The answer is to deliver timely follow-up emails that tempt customers back to the website to complete the purchase. Using this infographic by dotmailer and the right email marketing automation, you’ll be able to […]

Internet

Top 5 eCommerce Tools to Increase Sales for Your Online Store

Online sales accounted for more than one-third of the total retail sales in 2015, according to the U.S. Commerce Department. Global B2C sales are expected to reach 1.92 trillion in 2016 – Statista The eCommerce sales increased in 2015 by 14.6 percent, reaching at $341.7 billion, as compared to $298.3 billion in 2014, according to […]

Internet

Increase Your Sales With Snapchat

Snapchat, the increasingly popular photo/video sharing site, now has 100 million daily active users.  Instagram can also be used to share photos and videos, but Snapchat media can only be viewed for 10 seconds before they automatically get deleted.  A collection of short videos and photos, called  “story,” can be viewed as many times as […]

Mobile devices

UMi Touch and UMi Rome X flash sales have started!

UMi DIGI has finally put the UMi Touch and UMi Rome X for sale. The sales have begun in the flash deal format on various online marketplaces. So what’s all the hype about? Design: The UMi smartphones are tastefully designed to match the aesthetics of a great smartphone. Each element and detail is well thought-out and useful. […]

Audio and Video

Video Marketing

Marketing for today has become so challenging that it seems like a war running between companies to stay in the industry. That is why marketers today trying to explore ways which are creative and differentiate their business from their rivals. Video has been evolved as a new venture for marketing in business world. It has […]

Miscellaneous

How CRM can transform your business into a Sales Powerhouse?

CRM is becoming a hot topic especially amidst the small business sector. Nevertheless, with so much of incorrect information about CRM solutions for small business, it often results in more confusion than clarity demoting its core benefits. This blog aims to break those common misconceptions surrounding CRM software explaining how it can actually boost sales. […]

Editorial

5 Sales Tips That You Can’t Miss

There are many ways to give sales tips: showing its foundations, analyzing strategies, discussing techniques, and so on. They can also be specified according to the type of sales process, like telephone sales tips, door to door, external sales tips or sales tips at retail. The literature on the subject is extensive and the internet […]

Editorial

Boosting the Sales Process with Power Dialer

The sales process can be tricky and hard to go through, but is a much needed part of every business. People in this niche know just how extenuating and frustrating sales calls can be, making them all day, repeating the same stuff over and over again, and do repetitive tasks throughout the entire shift. Now, […]

Coding Internet

10 Steps to Improve Your WordPress e-Commerce Store

Today, many people are using e-commerce extensively to meet their daily demands. Some valid reasons are behind this as people can find the several varieties of a product in single windowwhile saving time, money etc. It does requireno transport expenditure, no additional taxes or many others benefits. Through e-commerce, people can compare the prices of […]

Internet

3 Tips to Increase Sales With Lead Generation

On articles, presentations and general conversations about Digital Marketing, much is said about leads and how they are important to the strategy of a business. But not everyone can properly define what a lead is and, more importantly, how to boost their generation and transform those strategies into improved sales and general results. But what […]

Internet

The Revolutionary Potential of Big Data

It is a bit hard to define Big Data when the revolutionary potential lies in its own definition. No technology has had such an impact since the 15th century, with the invention of printing by Gutenberg – the incredible amount of digital data being produced by the Internet is about to cause a revolution in […]