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Business Marketing

Improving Customer Experiences in the Insurance Industry With RPA

A new industrial revolution is well underway—the automation revolution. Taking tasks out of human hands and placing them into the care of tirelessly accurate robots has the potential to save businesses time and money while boosting quality outcomes. There’s a good reason why industries such as the automotive sector have embraced automation wholeheartedly. The office […]

Business

5 Quick Tips on How to Improve Company Satisfaction

Every successful company is built on the foundation of employee satisfaction. It tells us how employees perceive their organization and the level of contentment they feel for their job. Moreover, as employees set the tone for a positive or negative customer experience, it becomes clear how important it is for businesses to work on and […]

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Customer Experience Strategy: Build An Outstanding Strategy in 4 Easy Steps

If you wish to consistently provide a fantastic experience to your customers every single time, you will need to follow a well-planned customer experience strategy. A great experience never happens on its own or by accident — you will need deliberate actions from your team! A customer is, of course, the heart and soul of […]

Business Marketing

The Keys To A Successful B2B Customer Experience

To meet the expectations of increasingly demanding customers, companies must rethink their business strategy taking into account an essential element: the customer experience. A factor of satisfaction, loyalty and differentiation, it is today essential for B2B salespeople anxious to achieve more sales to carry out optimal customer follow-up. But what is it exactly and what are the levers […]

Business

How is Digital Transformation Shaping Customer Experience

In recent days, there has been an increasing push toward the digital transformation of businesses. It has forced companies to forgo traditional business models and develop effective strategies aimed at increasing customer satisfaction levels. But, what exactly is digital transformation? With the increasing rate of technological enhancements, it has become increasingly easy for businesses to […]

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Business Marketing

Small Business Customer Experience: How to Get It Right

Consumers in the twenty-first century expect nothing but the best in terms of customer services and experience. After all, they choose you above all other options available to them. With continuous changes in consumption patterns and the wide variety of options available to people in each niche, businesses large and small need to not only […]

Business Marketing

Big Data is The Secret Tool to Customer Experience, and Here’s Why

Despite the fact we’ve gone digital, customer experience remains one of the most critical components to successful businesses and brands. In fact, experts expect customer experience to be the most vital factor and the biggest differentiator between competitors, overtaking product and price. Beyond that, companies who invest in customer experience see their revenues grow 4-8% […]