Capturing Creativity – How to Generate Groundbreaking Ideas and Boost Employee Engagement with Crowdsourcing

From a falling apple sparking Newton’s theory of gravity, to Petri dish mould inspiring Flemming’s invention of penicillin, paradigm-shifting ideas often come from the most unlikely sources. When it comes to corporate innovation, many companies overlook this fact, favoring instead small-scale ideas based on well-established data. Although incremental innovation of this kind is important, it’s […]